Is Photoshop advertising damaging society? Photoshop is a system that is considered to be one of the main things to do for photo editing. This system allows people to manipulate, crop, resize, color and correct any “mistake” that digital photos could have. Years ago the software was particularly popular amongst professional photographers and graphic designers. Although nowadays, it is very common for a lot of people to use Photoshop in their pictures, especially in the millennial generation. It has become very common for people to use it to improve their pictures and make a reality something that is not. Photoshop has become so popular that is not even necessary to be a professional to do this, a lot of popular apps have this option when posting new pictures. With the system and new apps of Photoshop in the design industry, it has become very easy for the media not to keep it real. This could have different consequences for society. For example, Photoshop in today's
There are many different major types of advertising . Institutional advertising is a form of advertising designed to enhance a company’s image rather than promote a particular product. Whereas product advertising is a form of advertising that touts the benefits of a specific good or service. Advocacy advertising a form of advertising in which an organization expresses its views on controversial issues or responds to media attacks. Pioneer advertising is a form designed to stimulate primary demand for a new product or products category. Competitive advertising is a form designed to influence demand for a specific brand. Furthermore, these types of advertising are very influential and important for marketing communications. Last we have comparative advertising and that is a form that compares two or more specifically named or shown competing brands on one or more specific attributes. Public relations play a role in the promotional mix. Public relations is the element in the p